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Catalytic Management

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Sales Training and Business Consulting

Services Provided: Site redevelopment and ongoing SEO

Project Description:

Objectives:Company growth led to a redesign in 2011, and Concord Web Solutions redeveloped the site to enhance SEO and to move it to a content management system.

Solutions: Initial SEO work in 2004 produced impressive results and rankings held steady or improved for the following seven years. During the redesign, we wanted to make sure to preserve these positions while laying the groundwork for future growth.

Results: Not only were rankings preserved with the redesign, Google traffic increase by 30% within a month of launch, and three new leads led to significant new business for the company.

Client Comments:

As a small but growing business, we needed to maximize our web presence and build a brand as quickly as possible. Concord Web Solutions clearly understood our “traffic and identity” crisis. Vicki re-focused the web site, optimized the site through key words and as a result we rapidly attracted the attention of the search engines. In the year that we have worked with Concord Web Solutions, their creative approach has increased web traffic by as much as 50% and has played a significant role in branding the company name. Our e-newsletter success is due almost entirely to the creative ideas and successful implementation support provided by Concord Web Solutions.

Vicki is genuinely customer focused, listens to her customers needs and has always been right on target with proposed solutions. I consider Vicki a real “partner” not just a vendor. She cares about our success and it shows in her dedication and in her honest and invaluable guidance and direction in marketing and selling Catalytic Management.

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In Their Words

"In the 18 months that Vicki has aggressively positioned our web site we have seen our business grow by almost 45%. What is most exciting is that 50% of our revenue is now coming from our web site. Because the cost of sales is lower through the web, our margins are increasing. Vicki has done an incredible job promoting our web presence and the numbers prove it."

—Shelley Hall, Principal
(read full comments at left)

Concord Web Solutions • 76 Summer Street, Suite 315 • Fitchburg, MA 01420
phone: 978-254-7464 • email:

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