
Zombie Apocalypse or Business As Usual?
In a meeting of SEO specialists not long ago, one practitioner stood up to say “You’ve got to optimize for mobile now! About 40% of traffic is coming from mobile, and with the current rate of adoption it’ll be 50% in a couple months. That means half of all your visitors will be looking at your site on mobile devices, so you’d better be sure it’s designed and optimized for those devices.”